Cookie settings

We use cookies to provide you with an optimal website experience. These include cookies that are necessary to operate the site, as well as those that are only used for anonymous statistical purposes, for convenience settings or to display personalized content. You can decide for yourself which categories you would like to allow and reset your selection at any time. Please note that depending on your settings, not all functionalities of the site may be available.

For more information, please see our privacy policy.

Notice regarding the transfer of your data collected on this website to third countries:

By clicking on "Confirm All" or "Statistics" and "Confirm Selection" you consent that your data collected on this website will also be processed in the USA in accordance with Article 49 (1) (a) of the General Data Protection Regulation (GDPR). In the USA GDPR does not apply and currently neither an adequate decision pursuant to Article 45 (3) GDPR nor appropriate safeguards according to Article 46 GDPR, including binding corporate rules exist. For example, Google processes this data in the USA. The European Court of Justice assesses the USA as a country with an insufficient level of data protection according to EU standards. In particular, there is a risk that U.S. authorities will process your data for control and monitoring purposes, possibly without any legal remedy. Nevertheless, if you do not select "Statistics" and click "Confirm selection", the transfer described above will not take place.

Technically necessary

These cookies are necessary for the functionality of our website (e.g. technical or security-related aspects). They serve as the operation of the website and make it functionally usable for you. This mainly includes basic functions such as navigation on the website. We cannot run the website correctly without using these cookies. Therefore, their use base upon our legitimate interest, because otherwise we cannot offer a properly functioning website.

The legal basis for the processing of such cookies is Article 6 (1) (f) GDPR.


We use these cookies to improve our offers and our website. For instance, with the help of these cookies we can determine the number of visitors and the effect of certain pages of our website, create statistics and analyses and subsequently optimize our content. Statistics Cookies collect information about how websites are used in order to improve their attractiveness, content and functionality. We use them only with your consent, which you can revoke or reset at any time.

The legal basis for the processing of such cookies is Article 6 (1) (a) GDPR.


We use these cookies to show you personalized content that matches your interests. This includes in particular the videos embedded on our website. We use them only with your consent, which you can revoke or reset at any time.

The legal basis for the processing of such cookies is Article 6 (1) (a) GDPR.

Explanation of cookies:

Cookies are text files that are stored on your end device, such as a PC, tablet or smartphone, when you visit a website with the help of your browser. Cookies consist of technical information that identifies you as a user. So-called session cookies, which are automatically deleted after closing the browser, differ from temporary or permanent cookies, which are stored on your end device for a longer or unlimited period. Cookies ensure that our website is able to identify and recognize the website users when visiting the website with the same device again. Cookies make sure that certain settings and data is provided automatically. Therefore, the information stored in cookies is transmitted either to the website visited ("first party cookie") or to another website to which the cookie set is assigned ("third party cookie").

However, you can select the browser settings to prevent the storage of statistics and personalization cookies. In this case, we will ask you each time when visiting the website whether you agree to the setting of cookies or not. In addition, you can revoke or reset the cookie settings at any time with future effect by reopening the cookie banner on our website or by using your browser settings. To do this, use the help function of your browser and follow the instructions.


Cutting edge – like an advanced course in cookie cutting


Die cutting is a key finishing technique in packaging production. According to Andreas Macku, this is actually a simple technique; however, you need a lot of experience to get perfect results.

Die cutting is a key finishing technique in packaging production. It is usually performed in one process (inline) directly after printing together with the creasing operation.
“It’s like cutting cookies out of dough at Christmas time,” explains Andreas Macku, Head of Innovation at MMP. The razor-sharp edges of the customised die cutter separate the outer edges of the product from the printed sheet. To prevent the punched-out section from getting stuck in the cutter – something most of us have experienced when cutting out cookies – a rubber is placed outside the cutting lines to push away the paper. The blanks are only broken out of the punched cartonboard sheets by hand or machine during the next step. The scraps of cartonboard can be recycled.

High-precision work: the machine must be carefully set up to ensure the parts are cleanly separated.

What makes a good die cutting process?

This sounds like a simple question. “To get the best results, you need experienced professionals,” Andreas Macku continues. A lot of knowledge and skill are required, starting with the right choice of material and tool. During production, the die cutter must be set up very carefully to suit the type and thickness of the cartonboard so that the parts are cleanly separated from each other. But you also need to keep an eye on factors such as material storage methods and wear and tear on the cutting die.

What are the limitations of die cutting?

“It is not possible to cut and emboss in the same place,” Andreas Macku explains. Minimum distances are required to the creasing and cutting lines, and to deep and shallow embossing. The rounded corner of this magazine is actually cut and not die cut. “You could die cut this in theory; however, the finished magazine won’t fit through a standard stamping machine,” Andreas Macku continues.